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Creative Content & Communications Manager - Visionary Publicity: Terry Fator

Date

September 2022 - Present

Location

Las Vegas, NV

At Visionary Publicity, I manage the end-to-end communications and content strategy for Las Vegas headliner and America’s Got Talent winner, Terry Fator. I lead creative planning, scriptwriting, scheduling, video production, and posting across Facebook, Instagram, YouTube, and TikTok, ensuring messaging is clear, engaging, and consistent with the brand’s identity.

WRITTEN COMMUNICATIONS: I craft effective copy and internal updates, adapting tone and style to fit each platform, audience, and objective.

VIDEO PRODUCTION & EDITING: I produce and edit engaging video content for multiple platforms, driving fan engagement and brand recognition.

COMMUNICATION PLANS & STRATEGY: I build comprehensive content calendars and rollout plans, tailoring messaging to specific audiences and initiatives.

BRANDING & COLLABORATION: I collaborate with designers and cross-functional partners to maintain visual and messaging consistency across all channels, ensuring every piece aligns with Terry’s voice and our objectives.

SOCIAL MEDIA GROWTH & ENGAGEMENT: Through targeted strategy and creative execution, I have contributed to over 200,000 new followers, a 400% increase!

DATA ANALYSIS & REPORTING: I regularly analyze KPIs and audience feedback to refine content strategies, making ongoing improvements to maximize reach and resonance.

TEAM EVENT & SUPPORT: I coordinate special campaigns, support live event promotions, and assist with behind-the-scenes storytelling to foster a stronger sense of community and recognition.

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